ENDLESS EXPERIENCES
High-energy video captured the variety of experiences that lay in store for visitors, mixing retail, dining, and entertainment to provide a glimpse into an all-day Sundance Square experience.
What is Sundance?
The most popular downtown in Texas demands a site built for its variety of visitors. Located in Downtown Fort Worth, Sundance Square is a haven for anyone looking to shop, eat, or catch a show. With so many ways to spend your time, Sundance needs a site tailored towards user experience, allowing different users to quickly find what they’re looking for and interact with the site on the go.
RFTB partnered with the team behind Sundance Square to bring the downtown experience to the web. To capture the excitement of a day spent visiting Sundance Square, the new site lead with custom photography and video of the businesses that call the square home, and an interactive map provided a valuable wayfinding tool for visitors on location.
STRATEGY
- Creative Strategy
- Content Strategy
- Digital Marketing
CREATIVE
- Design
- Photo & Video
- Key Messaging
TECHNOLOGY
- Website Development
- WordPress Development
Bringing the Sundance Experience Online
ANY DEVICE, ANYWHERE
RFTB’s objective was to create the first impression for Sundance Square through a responsive, interactive website allowing visitors to experience a trip to the Square easily from any device.
View Live Site
Experience the Square
With multiple visits and photography sessions for each retailer in Sundance Square, the new website design was driven by the idea that no two visits to the square are the same, and that’s a story worth sharing.